When it comes to promoting your business, there are an abundance of options available to chose from. Television, radio, newspaper, flyers, websites, social media, the list goes on… But how do you know if your advertising dollar is a dollar well spent? There is one method of promotion that is completely trackable, customisable and targeted specifically to your consumer base. And that is Google Adwords.
Yes… OK. But how effective is it?
Well, here is a testimonial from one of our clients that should answer that question quite well.
We are delighted and thrilled at the immediate improvement in traffic to our website since getting Brandicoot to setup a Google Adwords campaign for us. It has given us more inquires in a month than Yellow Pages and Sensis did in a year! And it only took a half hour meeting with Simon (from Brandicoot) to get it all organised. Best thing is, it is a fraction of the cost of what we were paying to them (Yellow Pages).
Bunbury Cleaning Services
Nice… You mentioned tracking. Can I have an example?
Sure! Here is a sample report that you get from Brandicoot when you are running an Adwords Campaign with us.
Note that 41.9% of the traffic to this particular website is coming through a Google CPC (Cost per Click) Campaign (aka Adwords). Each of these visitors to their site is a pre-qualified lead!*
So if you are looking for a cost effective and completely trackable way in promoting your business, give the team at Brandicoot a call on 08 9745 9170 and enquire about an Adwords campaign today!
*Keywords, pages and the identity of the client have been removed from the report for privacy reasons.